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Digital Marketing

Account Manager

3 - 5 years
Full time
Coimbatore
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Role Overview

Account Manager will be responsible for overseeing and managing digital marketing projects for e-commerce and other category clients, ensuring seamless execution, timely delivery, and cross- functional collaboration. The role demands a strong understanding of project workflows, client communication, and digital marketing operations to optimize project efficiency and client satisfaction.

Responsibilities

• Develop and manage project plans, timelines, and deliverables.

• Ensure timely, high-quality execution of all digital marketing projects.

• Serve as the primary point of communication between cross-functional teams.

• Coordinate with performance, content, design, development, and client servicing teams.

• Prioritize tasks, resolve execution bottlenecks, and manage resources efficiently.

• Conduct regular client meetings, updates, and reports to ensure alignment.

• Oversee smooth execution of paid media, content, and social media initiatives.

• Align marketing activities with client KPIs, industry benchmarks, and trends.

• Analyze campaign performance with the performance team and suggest improvements.

• Support seamless execution of product launches, promotions, and ad campaigns.

• Streamline processes, create SOPs, and implement automation for better efficiency.

• Monitor project risks, troubleshoot issues, and implement contingency plans.

• Maintain real-time project tracking and performance reporting using data insights.

Requirements

• 3–4 years of experience in project coordination or project management, preferably within a

digital marketing or e-commerce environment.

• Strong understanding of digital marketing channels including paid media,content marketing, and

social media.

• Excellent communication and interpersonal skills, with experience in client-facing roles.

• Ability to collaborate effectively with cross-functional teams including design, development,

content, performance marketing, and client servicing.

• Solid organizational and time-management skills, with a proactive approach to resolving

bottlenecks and prioritizing tasks.

• Comfortable working in a fast-paced environment with tight deadlines.

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